Recruiting

Implementing a Recruiting CRM

Build talent pipelines with a CRM to engage passive candidates and speed up future hiring.

4-5 weeks
Medium

Implementation Steps

Define target personas and sourcing strategy.

Key Tips:
  • Identify hard-to-fill roles that need pipeline building
  • Create candidate personas for key roles
  • Define sourcing channels (LinkedIn, GitHub, referrals)
  • Decide on engagement frequency and content types
  • Set pipeline size goals per role

Common Mistakes to Avoid

  • ×Treating it like spam - mass generic emails
  • ×Not personalizing outreach messages
  • ×Adding candidates but never engaging them
  • ×No clear handoff process to ATS when they are ready
  • ×Not tracking metrics to optimize

Best Practices

  • Always personalize first outreach
  • Provide value - share relevant content, not just jobs
  • Nurture for months, not days - talent relationships take time
  • Segment candidates by skills, interests, experience
  • Track source of hire to measure CRM ROI
  • Keep database clean - remove unresponsive contacts

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